Business plan for Chinese and Korean food restaurant

Business plan for Chinese and Korean pabulum eatery1.0 INTRODUCTIONOur shit break Secret Restaurant, we try to mix the Korean sustenance and Chinese food to serve public. The Korean mix Chinese culinary art eatery is a freshly idea and c one timept in Ipoh and non m on the whole of these comparable kinds has appe atomic number 18d in almost Ipoh. So it is saucily idea and options that we entrepreneur create and invent so that the publics in Ipoh could sleep withed to a greater extent than excerptions of food rather than sticking to the old and boring cuisine to separately one and every day.Our mission for this eatery is to serve better food and cuisine for take awayr so that they could enjoy much delicious food. In rack upition, the consumer could absorb and come across to a greater extent(prenominal) on the Korean life and cuisine more than intimately rather than sticking in front of television watching for advertisement. We could realise their lifestyle an d daily cuisine as nearly by devour their favorites food that could be found in our restaurant. So for the vision for our restaurant would be becoming the most successful restaurant inside Ipoh b ordinance and hopefully, in Ipoh atomic number 18a as well. To wins publics heart in food manufacturing and established as a well known and popular restaurant. Targeting to protract our ara by creating our restaurant branches in around Ipoh, as well as Malaysia in the future.2.0 Body2.1 THREE TYPES OF SMALL MEDIUM enterpriseSME 1. 222 RestaurantsNo.222, Restaurant Triple Two, Jalan Pasir Puteh, 31650 Ipoh, Perak.Entrepreneur downwind Chee Keong in that respect atomic number 18 many difficulties in running a business and in that location ar around of them indicateed by Mr. leeward.LocationMr. leeward tell us, status are a authoritative element for his business, superb location fundament getive more node and process more profit in that locationfore, if choosing a wrong location can answer company losing profit and facing failure. Location Mr. leeward choosing is a flourishing rump, there give way a lot force and factory nearly by shop Mr. Lee. Main customers of Mr. Lee are workers and citizen pasir puteh. Location of Mr. Lee withal bring some disadvantage for him too, because the place did not ca-ca sufficient parking place to the customer, sometime because customer careen parking leave behind chose early(a)wise cocoa shop, this element put one across Mr. Lee lose a lot profit and still cant solve this problem.TimingMr. Lee tell us, timing element also can make u earn a lot profit, chocolate tree tree shop Mr. Lee return shop time is morning 6am and oddment shop is night 5pm. But he tell us not all the time have customer visit he shop. save at morning 6am till 8am and afternoon 1pm till 3pm can allow him earn more profit, but in the less time he nonetheless has the several customer visit he shop. He told us if urgency open the coffee shop moldiness research the surround in there place first. Timing plays an important mathematical function in the business.Tea maker skills and serviceTea maker plays an important role in the coffee shop, if tea maker cant make good drink or coffee to the customer, coffee shop Mr. Lee ordain cant attract the customer coming consume in his coffee shop. Mr. Lee tells us recruitment the good tea maker, salary allow gamyer(prenominal) too. Some time Mr. Lee he no up to(p) to recruit more good tea maker again, because this pull up stakes improver the price of coffee shop. And he tell us, customer homogeneous a good service in the coffee shop, customer dont like employees coffee shop no manner and speak rude. Especially is banker official and womanly customer. Coffee shop has to keep cleaning, this can let customer scent more homey and satisfy.Employees problem / Turn OverEmployees problem make Mr. Lee difficult to running his business, because he shop good got 4 p art timer waiter and 1 tea maker. Reason Mr. Lee recruitment part timer waiter because can save toll and flexibility control by Mr. Lee. But also of this reason, turnover rate of coffee shop is spicyer, part timers of coffee shop always change and Mr. Lee also more difficult to control part timer attitude. And because the higher salary of tea maker, Mr. Lee just can recruit 1 tea maker hardly, if the tea maker takes sick leave or emergency leave, Mr. Lee will be tea maker by own self.CompetitorMr. Lee have to facing many con worker in the place, in world of jalan pasir puteh except Mr. Lee coffee shop still have 3 coffee shop over there, so Mr. Lee has to provide more good service and delicious food or drink to customer. Competitor of Mr. Lee can let Mr. Lee pressure at all time.SME 2,Onix Jun Sdn.Bhd (Korean restaurant in Ipoh Garden East)31, Jalan Medan Ipoh 4, Bandar Baru Medan Ipoh, 31400 Ipoh Perak. coach Kang Sang JunThere are many difficulties in running a business and there are some of them mentioned by Mr. Kang.High flavour and Low seasonOver the year, there are high seasons as well as low seasons since there are many festivals or celebrations to be celebrated such as Chinese New Year, Christmas and etcetera And in Malaysia, there are more of celebrations as, Malaysia is a multi-national country. Therefore, not only in Onix Jun but in other restaurants, it would be crowded with customers during the high seasons, which would bring double of the profits pard to normal days. However, during the low season, which the days like ghost festival and etc could be included, people would rather stay at home and cook for themselves instead of coming out to dine. Therefore, proper preparedness is required everyday, either during high seasons or low seasons.High turnover of workersWorkers are one of the major resources required in running a restaurant. They are basically the face of the restaurant since they are the ones who actually serve, not the chef. However, there are difficulties in this point as well. As the workers are not permanent, there are quite a number of high turnover. I mean, if there are permanent workers in the restaurant, there wouldnt be a problem and no worries about the turnover however, before to have a permanent worker, there are non-permanent workers, as the proprietor of the restaurant can choose from the non-permanent workers to be one of the permanent workers once the workers proclivity to stay and work. Such cases as the non-permanent workers like part-timers, they work hard for a month and once they are quite used to working in the restaurant they choose not to work any longer. This is one of the usual cases that Onix Jun faces. And to overcome this kind of turnover problem, they came out with an early informing form for the part-timers, to inform the owner before 10 days of quitting so that the owner would still have 10 days to olfaction for someone to step in the worker or to take any action.Cus tomer ComplaintCustomers are the most important people playing a role in a restaurant of course, there are chefs and waiters and etc playing important roles however, customers bring profit. Sometimes customers do complaint since everyone cannot have the aforementioned(prenominal) taste buds or perceptions. In Onix Jun, there are complaints such as comparing. According to Mr. Kang, there are some customers comparing the Korean food with others, such as local anaesthetic, Chinese or even Japanese food. It is quite awkward to compare the food from other country with the others. However to overcome this problem, it is best to allure the customers in a polite way so that they can contain the fact and understand the food and the culture. And also there are complaints such as the taste is diffe fill and etc. Some customers who went to Korea for vacation, they seek for the same taste as they tasted in Korea, as mentioned, convincing is the best choice here as well. To tell them that the taste cannot be the same as everyone since people do have different ways to cook even if the final result would be the same. Or to make it as similar as possible as the customer want.SupplierAs the snuff it point of the difficulties in running a restaurant, relationships with the suppliers either they supply ingredients or maintenance work or what so ever, the relationship with them is very important as the restaurant need them. It is a problem and there is the delays of any arrival of goods from the supplier, since the work cannot be proceed with the specific good. In order to prevent this, the restaurant should order or tell the supplier what they want earlier like a week before, so that they have enough time to prepare and deliver it in time. When it comes to stocks for the supplier, stocks dont last for good, therefore there are times when the suppliers do run out of goods that the restaurant wants. In case of this, the supplier could tell the restaurant earlier so that the r estaurant can take action for that, either to buy it from somewhere else or to replace it with another one.SME 3. NG YOKE YINGStall No.25, Medan Selera Dato Sagor, Jln Dato Sagor 30000 Ipoh PerakI have made an hearing to an entrepreneur and owner of a hawker stall, her name is Ng Yoke Ying, she is 53 years old. Her stall is located obligation behind the City Hall of Ipoh where it also in the middle of the town area. Its a food court that also consist many other stalls and the competition there is strictly baffling. She traded is foods and drinks where there is fewer other stall that trade the same elements. She has the experience of working for the past 10 years. I had used the political, economical, sociological, technological, legal and environmental interview method to interview her and in those methods above I found out that not all the forms could be linked directly to her business. So I would just add in some other elements in the interview.OVERVIEWIn this overview, it i s an individual ownership. It just that would be her major boasts that wherever there is to be political meetings and gatherings that would attract many publics to that area. Peoples would have their breakfast and lunch at her premise because it would be the nearest the public could start foods. Most of the people there enjoyed consuming their meal at the Medan Selera there as there could find mannikin of foods from different races and specialty.TIMINGSo in economic view, she runs her business on a regular basis from 5am in the morning till 4pm in the afternoon. She would only off for once a month where the MBI (Majlis Bandaraya Ipoh) the IPOH municipal would have their cleaning process. Her business there faces a tough competition from the other exposit as it is a free seating food court where the publics are free to look for their seating.PUBLIC RELATIONSShe had a very good relationship with the customers who consume her food and drinks there so that she could remain the long t erm relations that would attract the public to attend continuously. Discount would be offered to the regular customers because it will create close and caring relations in between. This is important for her to keep up great competitive advantages against the other premises.TOOLS AND APPLIANCESThe tool and appliances that requires at her stall are all small and simple. It does not require any liberal and full-size and highly technological appliances. It is different with any other large and big premises that requires more appliances as their business area whose wider. She requires a fridge, parched and toast baker, juice maker and an ice blender machine. Its all unavoidable for the serving of juices drinks and to serve toast bread for breakfast from the baker. It all she required to runs her business there and it simple and easy to handle.LEGALShe obtain her evidence from the MBI (Majlis Bandaraya Ipoh) which the Ipoh municipal council to own the premises at the Dato Sagor foo d court. She has to pay rent for the premises once a month in which it only cost for RM100 per month. She is to obtain her SSM license which is the license for the entrepreneur to run business. She did obtain the halal license mark because the Medan Selera Dato Sagor is a place which requires non pork and HALAL food only because the popularity for publics there dominated by 90% of Malays and 5% for Chinese and the other 5% for Indians. It is important to gain trust and confidence from the Malays fraternity because it is the community who often visited and it is their main place to enjoyed their meal.ENVIRONMENTThe environment for the Medan Selera Dato Sagor there is an excellent and attracting spot for business because it is located in the middle of the town, and it is meet by Offices Company, police station, Pos station, railway station, high court, banks, government pissing and schools. The hottest instant for the active area is from 8am till to the 2pm where breakfast and lun ch time takes place. The environment there is absolutely healthy which it is free from any pollutions and disturbance. It is a comfortable area for meals and resting. The garbage side there is being cleaned up each and every day to create a good looking and build confidence and comfortable environment among publics.COMPETITORThere is other premises that trade in the same elements in which is the same with Mrs. Ng stall. There is a free trade area in which others premises are free to trade in any food variety as long as it is HALAL. Alertness and good relations are indispensable and it would be the compulsory element in order to survive in the food court area. Regular customer in which always turns up to Mrs. Ng stall would be treated more please in order to kept them keep turns up to her stall often. New customer who turns up would find it difficult to choose whether which stall to turns up so for early steps Mrs. Ng would herself introduces her stall and lead them towards to gain business.2.2 outdoWe will open a restaurant in location shop centre Ipoh demo. The total of the capital is RM 150,000 whence RM 100,000 has effrontery by family and RM 50,000 has given by own. We will serve the Korean and Chinese food. And reason we open the restaurant in shopping centre because it is the place where people frequently visit in Ipoh area, which we could find the hyper mall would be Kinta City/Aeon, Ipoh Parade, Tesco and Tesco Extra. We obtain license from the MBI (Majlis Bandaraya Ipoh) the municipal council of Ipoh and also from the SSM (Suruhanjaya Syarikat Malaysia). This 2 main license must be obtained for newly register entrepreneur before starting their business.In addition, in Ipoh Parade there is no Korean Restaurant as yet to be found and it would be a great market to induce in. The reason we do not pick Jaya Jusco is because the rent there is oft higher and expensive than Ipoh Parade. The competitor that we could find in Ipoh Parade would be only S ushi King as its would be nearest and more colligate to Korean Food. So the opening of our Korean Restaurant would attract more and provide more choices to the publics and it will become as attraction to the Ipoh Parade itself. For market itself, we target teenagers and adults because they got the ability to spend on the elements they like and enjoy especially food.For employees, we would hire a chef from Korean and also few chefs from our local who master in Korean food as well as Chinese food. For normal employee like waiter and waitress, we manage those by our ownself for the few starting period until it become population among peoples and financially strong and stable, then only we recruit more employees.In order to attract more customers, we will held some promotions and advertisements so that public could know about our overbearing opening. On the opening day, we will be giving our voucher and voucher to the customers, offering memberships, and introducing our restaurant pac kages.We will seek supplier from the local area as it would be more easy and sufficient to our premises and the choice would be Tesco Extra. It is a large industry and trusted among any others in Malaysia. Our vegetables would be delivered straight from the Cameron Highlands because the freshness of the vegetables from there would be guaranteed fresh. For the tools, equipments and furniture, we seek supplier from the local area as well because it well obtain and gain. We will seek opinions from others about the supplier in which is trusted and popular among new entrepreneur.We will seek for materials shop, furniture shop and as well as recruiting designer to decorate and furnish our restaurant so that it is comfortable to attended. pass judgment Balance SheetFixed AssertFurniture Fittings 6000.00Tools and Equipments 4000.00Electrical Equipment 3000.00 reckoner 1500.0014,500.00Current AssertBank 5000.00Cash in Hand 1000.00 gravel 1750.00-7750.00-Current LiabilitiesTrade Creditor 900 0.00-9000.00Net Current Asserts ( 1250.00 )13250.00===============Financed By chief cityCapital 150,000.00Profit Loss Account ( 136,750.00 )13250.00===================3.0 CONCLUSIONFor our expected balance sheet, we can know we can earn profit more than RM 10,000 per month, we will preparation again and try extend our business in future. If the profit mention by us is correct, in future we can recruitment more employees and upgrade the shop. We also trying achieve our mission and vision, and create more creative idea and attractive promotion. So for an entrepreneur like us, we tend to create with more ideas and outcome so that our premises could established tough and strongly. We be targeting in the future to opens up more branches all around our country. Our motto is Serve Well and Enjoyed Well.